Based on content from the baby care experts at JOHNSON’S®
Your newborn's umbilical-cord area requires special care until it heals. Don't be afraid to clean your baby's cord: the quicker the base dries, the sooner the cord will fall off. You should clean the area each time you change your baby's nappy. To clean the cord safely, wet a JOHNSON’S® Baby Cotton Bud, or Cotton Pad and clean around the base of the cord.
Remember to avoid covering the cord with the nappy, because the cord area should be kept dry and clean at all times. If the nappy is too high, fold it down on your baby before securing. The cord area should heal in about seven to ten days.