NO MORE TEARS® - kind to eyes
More than 50 years ago, we developed a new set of safety standards to mark the quality and gentleness of our JOHNSON'S® Baby mild-cleansing soap-free Shampoo.
Mums both then and now could trust this wouldn't sting their baby's eyes. Ever since, JOHNSON'S® Baby NO MORE TEARS® has meant products that are pure, mild and gentle to use for your baby's delicate skin. This has allowed generations of mums, dads and babies to relax and bond, whilst delighting in more bathtime fun.
Ours are the only baby care products that carry the valuable NO MORE TEARS® mark, so we'd like to share with you some of the science, research and testing that goes into making them. Along the way, we hope you'll learn something new about us and a little something else about a certain special someone.